Keith Gooberman is hanging up his hat at Varick Media Management and trading it for something that suits him a little better: his own … Read the whole story
That's what he says, anyway. Meanwhile, ad people have told Yahoo's Marissa Mayer what they think she needs to do to up her company's … Read the whole story
Media Management Inc. has patented its ad auditing platform called Circle Audit. The firm claims it is "the only media audit firm that utilizes … Read the whole story
Google claims to have disabled more than 350 million unscrupulous ads, banned more than 270,000 advertisements, blacklisted more than 200,000 publisher pages, removed more … Read the whole story
David's Bridal launches its first national ad since being acquired by a private equity firm in 2012. The new campaign coincides with the company's … Read the whole story
- COMMENTARY
Once again, those haughty French are mocking us. To fund its anti-imperial campaign of terror, the French government is greedily eyeing the coffers of … Read the whole story
"Small Mistakes" yield large consequences in a PSA for The New Zealand Transport Agency. Two cars, one speeding down an open road and another readying … Read the whole story
Resource promoted Lora Schaeffer to vice president of social, a new position at the agency. Schaeffer will lead all social media efforts from the … Read the whole story
Uniden America has named the Willow St. Agency as it agency of record, tasked to create and produce a marketing campaign showcasing Uniden's consumer … Read the whole story
