MAD Issues for May 2014
MAD - Friday, May 30, 2014
Was GSD&M Not Cool Enough For The Sexy Side Of Chipotle's Business?
Michael Sussman Promoted To President Of BAV Worldwide, Y&R
IPG Shares Continue Run-Up, Volume Soars
Hero Hacker's Talents Showcased In New 'Watch Dogs' Campaign
Busy Philipps Wants To Help You Spend A Night In A Tree
GSD&M Wins $50M Chipotle Account
Google's Universal Analytics Could Pose Problems For Client CRM Tracking
NEW! Nissan, Amazon Partner Again With #GiantLocker
REVOLVING DOOR: Ogilvy & Mather New York Hires Keith Anderson As ECD, Head Of Art
BIZ DEV: Nucleus Worldwide Named Marketing Agency For Association of Volleyball Professionals
Fox Entertainment Chair Reilly Is Out
MAD - Thursday, May 29, 2014
Agency Signs Deal To Take Space In One World Trade Center
POG A 'Shattered Dream,' Levy Says
Turtle Wax Launches 'Shiny' New Campaign
Ed Powers Named CEO Craft Worldwide
Fore! MetLife's New Golf-Themed Ad Campaign
White Castle Wants To Come Party With You
NEW! Honda, Mario Andretti Give 'Slow Citations' To Chicago Residents
REVOLVING DOOR: Kat Gates Named Global Creative Director Of Leo Burnett Worldwide
BIZ DEV: Kre8 Media Retains DRTV Duties For Premier Care In Bathing
Episode 707: Waterloo: One Small Step For A (Mad) Man, One Soft Shoe (Or Sock) For Bert Cooper
MAD - Wednesday, May 28, 2014
This Agency Takes 45 Days to Send A Tweet!
Omnicom, Twitter Sign $230M Multi-Year Agreement
Is Big Data Helping Or Hurting The Shopper Experience?
Eleven, Dignity Health Team Up for Random Acts Of 'Vineness'
Dentsu Aegis To Buy MKTG For $52 Million
Bollore's Pay Doubled At Havas In 2013
TBWA Acquires Germany's Heimat
NEW! Strategic Milk Alliance Urges Canadians To 'Milk Every Moment'
REVOLVING DOOR: McKinney Promotes Two In Creative Department
BIZ DEV: Beutler Ink Named Social Media AOR For Northwood Hospitality
When Is An Ad An Ad? Only Time Will Tell
Mercedes online ads viewed more by fraudster robots than humans
MAD - Tuesday, May 27, 2014
Navy Gives LCE $85 Million Contract Extension
J&J Awards OMD $1 Billion U.S. Media-Buying Account
3 Chefs 'Define The Edge' For Wusthof
BBDO NY, Marvel Promote Diversity With New Comic Book
Bravo Spends Its Summer At The Circus
Pilot Communications Hires Video Producer Jay Childs
Artificial Intel - Oops
NEW! Dr Pepper's Memorial Day Ad Pays Tribute To Soldiers, Athletes And Dreamers
REVOLVING DOOR: CP+B Names Jay Gelardi As Digital ECD
BIZ DEV: Belvedere Vodka Taps Modus Operandi As Global Digital AOR
MAD - Friday, May 23, 2014
Why POG Really Failed
IPG Mediabrands Management Shakeup
Cars Matter - A Lot, MRY Survey Finds
Bill Koenigsberg Elected Chairman Of The 4As Board
Top Magna Targeter Jumps To Target, Argyilan Joins Retail Giant
New Campaign Brings Halston + Warhol Together Again
Dentsu Strikes Accord With Pinterest Japan
The Performance Pay Boost
NEW! Dispensers In Mexico City Print Out News On Paper Towels
REVOLVING DOOR: Y&R Promotes Radosevic To President of NY Office; Howard Elevated To N.A. COO
BIZ DEV: Olson Engage Named Social Media Agency For Sharp Electronics
MAD - Thursday, May 22, 2014
Naked Ad Executives to Discuss Industry Secrets At Cannes Lions Panel
Cannes Lions Revamps Rules For Media Agency Competition
Too Much Of A Brand Is Not A Good Thing
Ad Council Raises Funds Via Charitybuzz
Sweet Dreams: KBS+ Takes Tech Approach For New Simmons Campaign
JetSuite Campaign Says To Fly Smart
Havas Acquires UK Digital Shop Work Club
NEW! Alton Towers Resort Launches Campaign Through Child's Eyes
REVOLVING DOOR: Brand Union Names John Shaw As Worldwide Head of Strategy and Planning
BIZ DEV: Resource Named Digital AOR For Nestle Toll House
Facebook To Launch Premium Video Adverts In UK From Next Month
Episode 706: The Strategy, Or Design For Living
MAD - Wednesday, May 21, 2014
Vote For PornHub's Next Creative Director
Live From Albania StrawberryFrog, APCO Win Tourism Account
Essence Promotes Christian Juhl To Global CEO
HanesBrands 'Elevates' User Experience, Visual Design For D-To-C Business
Employment Site Indeed Launches First Global Campaign
Will There Be An 'Oreo' Moment During The World Cup?
NEW! White House Launches Sexual Assault PSA: '1 Is 2 Many'
REVOLVING DOOR: Brad Nadal Named Account Director At GSD&M
BIZ DEV: Percipia Names RPM Advertising As AOR
Coke Debuts First All-UGC TV Spot On 'American Idol'
MAD - Tuesday, May 20, 2014
Job-Seeking Creatives Spare Creative Directors From Post-Award Show Hangover
Publicis, Facebook To Share Data, Images, And Video
Mindshare Options 'The Rise of Superman' For TV, Film, Digital Development
MDC Shares Continue Downward Drift As Nadal Completes $81 Million Sell-Off
Benefit, BSSP Launch 'Arresting' Campaign
Coffee Clash
NEW! Heineken Hires Chief Orange Officer, Celebrates With Large Party
REVOLVING DOOR: Christopher Kief Named CTO Of Saatchi & Saatchi New York
BIZ DEV: Atmosphere Proximity Wins Global Digital Work For Dubai Corporation for Tourism and Commerce Marketing
Nearly 40% Of UK Digital Ads Fail To Reach Target Audience
Thinknear Bows Location Accuracy Index For Mobile Ads
MAD - Monday, May 19, 2014
AMV BBDO's Peter Mead Pays Tribute To David Abbott, Who Died Over The Weekend
Saatchi Launches Digital Training Program
Publicis Groupe Joins NYC Media Lab
NEW! La-Z-Boy, Brooke Shields, Showcase 'Urban Attitudes'
REVOLVING DOOR: GroupM China Promotes Tony Chen To Chief Digital Officer
BIZ DEV: CTP Wins Dean College
AT&T Announces $48.5 Billion Deal To Buy DirecTV
Data Puts New Tynt On 'Dark' Social, Sheds Light On Unseen Power Of The Long Tail
CBS' 2014-15 Schedule: More 'CSI,' 'NCIS' And Serial Killers; The CW Looks To Have A Smash In 'The Flash'
MAD - Friday, May 16, 2014
IPG's Mediabrands: 'We'll Keep Score With comScore'
Ritz-Carlton Updates Hemingway Challenge For New Campaign
REI Blows Up A Sleeping Bag For New Campaign
Acxiom Acquires LiveRamp, Wants To Build 'Neutral' Audience Grid Anyone Can Plug Into
Broadcast TV Media Buyers Missing Search Data Opportunity To Connect With Fans
Half Of Agencies Plan To Spend 60% Programmatically By 2015
Geolocation Targeting: Stalking or Smart Marketing?
NEW! Bowlmor AMF Aims To Make Bowling Sexy
REVOLVING DOOR: SapientNitro Names KV Sridhar As CCO For India
BIZ DEV: TRAFFIQ Named Media Agency Of Record For Curacao
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