Although nearly all advertising and marketing executives say the best work comes when clients trust their agencies, collaborate, and maintain long-standing relationships, these attitudes … Read the whole story
Well, it's about time someone stood up to this idiocy. The Association of Independent Commercial Producers and the Association of Independent Creative Editors have … Read the whole story
CAA grabbed a second Grand Prix Award for its Chipotle campaign, "The Scarecrow." Forsman & Bodenfors Gottenburg won a Grand Prix for a Volvo … Read the whole story
Nivea wanted to extend its protection messaging to another key concern: Children who get lost on the beach. The resulting campaign combined technology with … Read the whole story
The UK shop picked up its second Grand Prix for its Harvey Nichols holiday campaign "I'm Sorry I Spent It On Myself." The Press … Read the whole story
Starcom will handle Asics' global communications strategy, media planning and buying, as well as data and analytics. In addition, Starcom will work with Asics … Read the whole story
John Mescall, Executive Creative Director of McCann Australia, will relocate to New York for his new assignment and become part of the agency's global … Read the whole story
The digital advertising industry continues to shift hiring practices to trying before buying through consulting and freelance work. Attrition continues to rise as digital … Read the whole story
Always On. Think about these two words divorced from the context of social media. Sounds exhausting, right? To be "always on" as a person … Read the whole story
Marketers taking programmatic ad technologies in-house has been a growing trend and a topic of interest around the industry. It is not the predominant … Read the whole story
So true. Pantene launched an empowering video to encourage women to stop apologizing unnecessarily. The first half of the 60-second ad shows women at … Read the whole story
Redscout hired David Mikula as creative director and Jamie Kim as director of creative production. Mikula and Kim will lead Redscout's creative department alongside … Read the whole story
Kingsday scored additional work for the global MINI brand in Munich, launching its first social media campaign, focused on content creation and giving the … Read the whole story