MediaPost Agency Daily
Wednesday, July 9, 2014
  • Ad Man Opens Haunted House Bed and Breakfast

    There are a lot of things ad professionals do when they go down the elevator at night, but they usually don't involve things that … Read the whole story

  • Havas Launches Climate Change Group

    Havas PR is launching Havas Worldwide Climate Practice to provide strategic consulting, communications advice and campaign mobilization to clients on climate change issues. Pete … Read the whole story

  • McCann Promotes Bulchandani To President, McCann XBC

    Devika Bulchandani has been promoted to president of McCann XBC, the dedicated agency unit that services the shop's global MasterCard account. She replaces Joyce … Read the whole story

  • Publicis Groupe Scoops Up European Web Service Provider Proximedia

    The firm will be aligned with the holding company's Webformance unit that is dedicated to serving the digital marketing and communications services needs of … Read the whole story

  • Brand Lessons From The World Cup

    With an impressive performance by the U.S. team, viewer-friendly time zones and other positive factors, World Cup interest level is way up among Americans. … Read the whole story

  • HackerAgency Tapped To Create Campaign For Re-Launched Ditech

    Ditech, the national mortgage lender that fell on hard times after the financial and housing crisis, was re-launched earlier this year, after having been … Read the whole story

  • The Fan Journey And The End Of Sponsorship

    If you're a sponsor, don't think like one. You'll get better results thinking from your audience's perspective. A sponsor might expect their audience to … Read the whole story