Business software giant SAP on Tuesday said it has consolidated its global account for marketing services with Omnicom Group. SAP had used WPP for … Read the whole story
Publicis is warning observers that it will be "very difficult" for the agency to meet its annual target of 4 percent annual growth after … Read the whole story
Organic revenue growth was just 0.5%, while consolidated revenue was down 1.5%, due in part to the impact of a strong Euro. International turmoil … Read the whole story
The company reported second-quarter organic revenue growth of 5.8%. The comparable figure for the U.S. was 8.8%. The firm generated $2 billion in new … Read the whole story
The new Adrenaline will expand from 16 to 65 staffers located in several offices nationwide, including the headquarters in Atlanta, as well as Boston … Read the whole story
The win is for both media and creative. The client provides services for the visually impaired. Read the whole story
Brace yourself, as we enter the 2014 mid-term election cycle, for the larger impact political advertising will have on local media markets. Now that … Read the whole story
While beacon trials are underway around the globe, some early and measurable results finally are starting to come in. In what appears to be … Read the whole story
People that live in bouncy houses shouldn't throw sharp objects. Moet launches first global campaign. Let's launch! Read the whole story
Assembly tapped Jeff Brooks, former CEO of M&C Saatchi, as chief commercial officer. In this role, Brooks will lead Assembly's business development, strategic services … Read the whole story
Keek, a mobile video social network, awarded its media and marketing account to independent agency Giant Spoon, following a review. Keek members create and … Read the whole story