Last weekend, Dakota Johnson's appearance as host of "Saturday Night Live" sparked intense shock, despair, and agitation -- if not high dudgeon -- all over the Internet. But not for … Read the whole story
In a move that sends a powerful signal about the future of data-based audience targeting, Nielsen this morning announced a deal to acquire eXelate, … Read the whole story
You know, if an advance alien race arrives on earth and learned all the languages in the world, they'd still never be able to … Read the whole story
Infante's promotion follows an event-filled year for the agency, including double-digit revenue growth, strong new-business development, an expanded offering and a shift in ownership … Read the whole story
Last week I made note of Alex Bogusky launching a start-up that that would focus on doing social good and that it would be … Read the whole story
Toner will oversee all marketing and agency growth efforts for the full service agency reporting to CEO and Co-Founder Michelle Cardinal. The newly-minted CMO … Read the whole story
Some 3 million to 4 million adoptable pets are killed in U.S. animal shelters each year because they can't find homes. Now, pet food … Read the whole story
With more of the agency's clients adopting the Drupal platform, the agency has made an "institutional decision" to flesh out its technical team with … Read the whole story
Ysten, who starts March 9, is the former DDB Stockholm Deputy CEO. Most recently, she was head of marketing and communications at Friends, a … Read the whole story
Before you dismiss this creative marketing strategy as disconnected, exposure-happy PR fluff, let's take a deeper look. I'd like to make the case that … Read the whole story
Delta Air Lines has launched "On the Road," a 60-second spot that follows the life of a frequent business traveler. The man is awake … Read the whole story
SMG Performance Marketing, part of Starcom MediaVest Group, announced today that it has hired Dan Matarelli as its new vice president, director. In his … Read the whole story
BFG Communications was awarded digital strategy, social media and community management work for Church's Chicken. BFG will manage the account out of its Atlanta … Read the whole story