Publicis Groupe CEO Maurice Levy told analysts Thursday that participating in the numerous ongoing (mostly media) reviews has shaved a bit (about one-tenth of … Read the whole story
It's sort of like sending chickens to China to be processed and then back to America to be eaten. Read the whole story
Cooper led the launch of the out-of-home agency's North America operation back in 2012. He'll retain responsibility for that region, while taking on the … Read the whole story
In a move recognizing the growing importance -- and complexity -- of digital media and marketing channels, the 4As has launched a new committee … Read the whole story
It sounds like a real Seinfeld episode. Chef Al Yeganeh is being replaced as the front man for Original Soups by the actor who … Read the whole story
The acquisition bolsters Accenture's digital marketing assets which include Accenture Digital and Accenture Interactive. Austin-based Chaotic Moon has capabilities in experience strategy, digital design, … Read the whole story
The New Republic is entering the native advertising business, launching a new in-house content marketing agency that will help brands highlight their commitment to … Read the whole story
Due to an editing error a story published July 23 titled "Swish: SMG Scores NBA Media Assignment" incorrectly stated that SMG was the media … Read the whole story
It's not always easy to innovate in the course of having to conduct business every day. Brands and agencies have been turning to internal … Read the whole story
To celebrate National Hot Dog Day, Oscar Mayer introduced a new vehicle to its Wienermobile fleet. The Wiener Rover is an all-terrain hot dog … Read the whole story
The Community, part of SapientNitro, named Andy Amendola as director of digital strategy. Based in Miami, Amendola will report to Andrew Speyer, head of … Read the whole story
Etihad Airways Partner (EAP) airlines Etihad Airways, Alitalia, Air Berlin and Jet Airways named Starcom, as its global media agency, following a review. Consolidated … Read the whole story