• Will Smartphones Get Warning Labels?
    I'm a non-smoking libertarian -- I prize autonomy and freedom of choice, but I also know I never would have kicked the habit without pressure from then-New York City Mayor Michael Bloomberg and my future wife. Together, their anti-smoking policies set me straight, and saved me from a world of hurt. Like a lot of people, I'm conflicted about mounting pressure to regulate mobile use.
  • Microsoft Finally Making Mobile Run
    Under the stewardship of CEO Satya Nadella, Microsoft is finally showing signs of mobile life. There are now 110 million devices running Windows 10 designed to run seamlessly across platforms, Microsoft said Tuesday during its Windows 10 hardware event.
  • Does Dorsey's Return Foretell Brighter Times For Twitter?
    It's the stuff of tech-world legend. The brilliant CEO is banished by his board, only to come back and take the company he founded to new and greater heights. Steve Jobs did it. Now that Jack Dorsey has made his return to Twitter official, some are expecting him to fulfill a similar destiny. But Dorsey has yet to prove himself worthy of being mentioned in the same breath as Jobs.
  • Mobile Is The Future! (Or Maybe Just The Present)
    Virtually every panel at Advertising Week gets down to being about the future of mobile -- although the present seems confusing enough.
  • Apple's Fortunes Rise With Record iPhone Sales
    Between the App Store's first large-scale attack, a lukewarm reception for its latest iPads, and an unsteady stock price, Apple was in need of some good news. This appears to have come in the form of record iPhone sales. Apple says it sold more than 13 million new iPhone 6s and iPhone 6s Plus models just three days after their launch.
  • Mobile DNA Determining Instagram's Continued Success
    Congratulations are in order for Instagram, which has officially surpassed 400 million users, and is fast on its way to half a billion. And, mobile deserves all the credit. Well, maybe not all of it, but the site's ascension would certainly have been improbable without the simultaneous mobile boom.
  • The Booming Mobile Ad-Blocker Business
    Confirming the worst fears of publishers and other app developers, ad blockers are flying off the virtual shelves of Apple's App Store. This comes on the heels of Apple releasing a new version of its mobile operating system, iOS 9, which for the first time allowed for ad-blocking capabilities on iPhones and iPads.
  • The Cost To Target A Mobile App Install By Operating System
    To take advantage of a shift in consumer attitudes, more companies are relying on mobile app advertising, finding ways to entice consumers to install and use their apps. Many of these brands are new entrants into the world of Facebook -- and what a study released Tuesday, Kenshoo's second Mobile App Advertising Trends Report, calls mobile-social.
  • Why Google and Twitter Are Ganging Up On Facebook, Snapchat And Apple
    Did you really think Google and Twitter were going to let Facebook, Snapchat, and Apple take their profitable positions at the intersection of mobile consumers and news? No, sir! Google and Twitter are reportedly appealing to publishers to show "instant articles" to their many users. The duo is promising publishers that, just as with Facebook's own "Instant Articles" effort, their program will guarantee faster and more reliable delivery of news stories.
  • How Instagram Became A Cash Cow
    Taking a big leap forward, this week Instagram is finally offering some sophisticated targeting capabilities to advertisers, as well as expanding its ad program across more than new 30 countries from Spain to South Korea. Instagram's ad technology is finally leveraging Facebook's ads infrastructure -- something brands have long begged for.
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