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• search Yahoo Digs Heels Into Search, Unveils Changes For Mail, Messenger, Mobile by Laurie Sullivan

  Those who wrote off Yahoo in the search engine wars might want to think again. The No. 2 engine held a press conference Monday to solidify its fight in replacing the verb "Google" with "Yahoo" when people refer to an online search for words or phrases. ...Read the whole story

• U.S. Mobile Users Spend $63B On Extras by Mark Walsh

  The typical U.S. mobile phone user spends about $60 on accessories over the life of the handset, according to a new study by ABI Research. The research firm estimated the wireless accessories market worldwide to be worth a whopping $63 billion in 2009. ...Read the whole story

Zippo: From Branded App To Branded Entertainment by Steve Smith

Trying to explain a Zippo lighter to a child born in 1992 is a bit like describing TV before cable and remote controls. She just doesn't understand how we did it. I was showing her the Zippo that mobile marketing company Moderati had sent me months ago as a reminder that its Virtual Zippo Lighter for the iPhone was the most successful branded app ever. ...More

• AT&T, Apple, Admit To Limiting VoIP Apps by Wendy Davis

  AT&T and Apple have given critics some ammunition certain to be used against them Thursday at an FCC hearing about wireless competition. The two companies have confirmed to the FCC that they agreed to limit apps that make VoIP calls on the iPhone ...More