Meeker, AT&T In Tune On Tiered-Pricing by Mark Walsh

AT&T's Ralph de la Vega caused a stir last week when he suggested at the UBS conference that the carrier might adopt usage-based pricing to help curb bandwidth consumption by heavy data users on the iPhone and other smartphones. And a doorstop of a report from Morgan Stanley seems to lend credence to his contention. ...Read the whole story

  • CNet Unveils Mobile Shopping App For Android Phones by Mark Walsh

    CNet has launched a new consumer electronics shopping application for Android-powered phones. The free Scan & Shop app offers editor and user reviews, product details and comparison pricing data among local and online retailers. It also allows users to create wish lists of coveted gadgets and sign up for alerts notifying them when a product's price drops to a certain level, as well as product scans with friends via email or postings to Twitter and Facebook. ...Read the whole story

  • Google Lays Out Display Ad Democratization Strategy by Laurie Sullivan

    Google wants to simplify the process of buying and selling display advertising across the Web in 2010, and has set up a strategy to achieve the goal. Display advertising is on track to become one of the next key specialties out of Mountain View. ...Read the whole story

  • Paris Hilton Forges Intimate Relationship With Consumers by Laurie Sullivan

    Paris Hilton is using her line of hair and beauty products to reach out and touch someone: primping teenage girls. While the campaign featured on her new line of hair and beauty products aims to create long-term bonds between consumers and the notoriously commitment phobic heiress, it also creates the means to generate leads for future promotions. ...Read the whole story

  • entertainment Text Answer Firm, Warner Bros. In Promo Deal by Aaron Baar

    Text answer company kgb542542 has entered into a cross-marketing deal with the upcoming Warner Brothers release, "Sherlock Holmes." The multiplatform program will include television advertising, an online contest, national radio advertising and a mobile text promotion. ...Read the whole story

  • Court Rules Evidence Against Telecoms Insufficient To Show Collusion by Wendy Davis

    The major U.S. wireless companies may have raised text messaging fees at around the same time, but that doesn't mean they conspired to fix prices, a judge has ruled. The case encompassed several consumer class-action lawsuits filed against Sprint/Nextel, Verizon, AT&T, and T-Mobile last year, shortly after prices climbed to 20 cents per message. ...Read the whole story

For Bing, Too, There's Now An App For That by Laurie Sullivan

The search engine wars continue to heat up between Microsoft and Google. And now Microsoft has entered the mobile market with an iPhone application aimed at those searching for a little more Bing, and a little less Google. ...More

  • The Return of the Ranting Grinch: The Dropped Calls Of 2009 by Steve Smith

    Enough of the holiday cheeriness. Last week I called out some of my favorite things about mobile, from the renewal of the gaming sector on handsets to the emergence of real localized utility. Bah! Humbug! This is what I get from watching too many holiday specials. I find myself sidetracked from my usual grumpiness. Look at the calendar. Only two weeks left in December for gratuitous editorial list-making. So much to whine about -- so little time. To wit: my wish list for things that still need fixing in mobile ...More

  • 2010, The Year Of Mobile -- Finally by Joe Marchese

    Almost three years ago, I wrote a column titled "2007 Mobile Advertisers Ask: Can You See Me Now?" It was fun to go back and read the piece again, and I am proud to say, I believe I was right on target predicting that despite all the promise, mobile marketing would continue to fall short of the hype. But this year, I am ready to call it. This is it. 2010 will be the year mobile marketing begins to realize the promise marketers have imagined for so long. ...More

  • Cat-Painting A Mobile Social Future by David Berkowitz

    "I'm going to write my next column on Cat Paint," I told my wife. She asked, "Is it about how you've become a twelve-year-old girl?"Perhaps. But in a season of social media breakthroughs and brouhahas -- Facebook Connect surpassing 60 million active users, Google and Yahoo rolling out real-time search, Facebook's privacy overhaul, Twitter's Citysearch partnership -- I think we're all going to look back at this time and realize what mattered most was Cat Paint. It's catnip for those who want to understand what the future of mobile social media looks like. ...More