Advanced Search

• telecom Mobile Phones To Get A Little More Rock 'n' Roll by Aaron Baar

  Famed electric guitar maker Fender is partnering with T-Mobile and HTC to market a new Fender co-branded myTouch 3G wireless handset. The new phone, which will be available on Jan. 20, is designed to look like a Fender guitar with a sunburst-finish-inspired design. ...Read the whole story

• Verizon, AT&T Cut Unlimited Plan Pricing by Mark Walsh

  Verizon Wireless on Friday reduced prices on its unlimited voice plans as part of a broader overhaul of its service plans aimed at boosting mobile data use. Starting Jan. 18, Verizon customers will be able to get unlimited voice for $69.99, down from $99.99. Unlimited voice and text will cost $89.99 a month, and prepaid versions of the new unlimited plans will cost $5 more each. ...Read the whole story

• Appolicious Adds Curated Apps, Developer Directory by Mark Walsh

  Appolicious.com was started last September to help consumers navigate the rising tide of iPhone and other mobile applications. Building on features like expert and user reviews and ratings, the site is now adding "curated" pages that allow anyone to list their five favorite iPhone and Android apps. ...Read the whole story

• Yahoo, MSN Ready Olympic Coverage by Mark Walsh

  Yahoo doesn't plan to be left out in the cold when it comes to capitalizing on the upcoming Winter Olympics in Vancouver. In addition to launching dedicated Web and mobile sites for the Games, Yahoo is setting up an entertainment center in the host city to run promotions and events. ...Read the whole story

• AMC Mobile Tour Promotes 'Breaking Bad' by David Goetzl

  The lead character in AMC's "Breaking Bad" runs his drug-dealing enterprise from a revolting RV. To promote the third season, the network is going with a much plusher vehicle. Next month, a truck with a 90-seat theater -- replete with stadium seating and high-def screen -- will begin a coast-to-coast journey to plug the hit series. ...Read the whole story

Here Comes The New Bridal Magazine, Laden With Mobile Technology by Amy Corr

Three bridal magazines folded between October and November of last year: Conde Nast's Modern Bride and Elegant Bride, and InStyle Weddings. Coincidentally, Get Married Media, a TV and online source of wedding information for brides, jumped into the print realm with the launch of Get Married magazine in October. Crazy? Brave? Victim of bad timing? ...More

• The Red Cross Just Had A Marketing Breakthrough by Peter Dunn

  The right process met the right generation at the right time. ...More

• Finding Its Voice Again: De-Commoditizing The News by Steve Smith

  As news from Haiti comes first to many of us via our mobile devices, it calls attention to the feature and interface arms race that currently is going on in mobile news. In the app space especially we have providers like CNN, Guardian, and Time magazine making relatively late entries, but with very interesting ideas. ...More