March 2011 could be the first month when Google gets more than 10% of all paid search impressions from mobile, according to a new analysis by Performics, the search engine … Read the whole story
Forrester expects m-commerce to maintain its momentum during 2011. The combination of rising smartphone use, a growing range of mobile retail apps and location-based … Read the whole story
s a number of speakers at the recent Mobile Insider Summit reminded everyone, when it comes to reach, there still is no beating SMS. … Read the whole story
Lyris has developed an iPhone application that allows marketers to change email campaigns through a mobile dashboard. The company's "mobile email marketing" platform enables … Read the whole story
Sometimes a technology can spend years searching for an application. That's what happened to mobile couponing. It took nearly seven years, but the advertising … Read the whole story
Just a day after Apple unveiled its long-awaited subscription sales system for magazine publishers, which gives the tech company 30% of revenues from subscriptions, … Read the whole story
Macy's hopes to change the way it connects with college-age shoppers, and is testing an intense Spring Break-themed promotion in the Chicago market. Bikini-clad … Read the whole story
Initial sales of the Verizon iPhone 4 are proving weaker than expected, according to a new report citing unnamed sources at Apple. First-week Verizon … Read the whole story
Signpost, a community-driven deal site seed funded by Google Ventures and Spark Capital, unveiled a platform that CEO Stuart Wall describes as a "self-service" … Read the whole story