Mobile Marketing Daily Issues for April 2012

Mobile Marketing Daily - Monday, April 16, 2012
Intuit Gets Closer to Checkout With AisleBuyer Acquisition by Steve Smith
Multitasking 'TV-Plus-Mobile' Video Test Campaign Shows Big Brand And Intent Lifts by Steve Smith
T-Mobile Punches Up Attitude In New Campaign by Aaron Baar
Mobile Smooths Digital Divide For Some Demos by Gavin O'Malley
McClatchy Newspapers Go Kobo by Erik Sass
Facebook Buys Mobile Startup Tagtile by Mark Walsh
'Daily Show' App Headlines Highlights by David Goetzl
Apple's 'Bait Apps' Case Proceeds
Boost Offers Million Dollars For A Win
How Pinterest is changing the mobile shopper - Mobile Commerce Daily by editor
Mobile is underspent in marketing budgets: Draftfcb exec by editor
TRUSTe Announces An Opt-Out System for Mobile Ads by editor
Vibes Media exec: Experimentation is crucial to mobile strategy by editor
Will wide-scale adoption of geofencing happen this year? - Mobile Commerce Daily by editor
Augmented Reality Comes to Mobile Commentary by Trak Lord
Will Mobile Rescue Online Video - Or Kill Advertising Altogether? Commentary by Ashkan Karbasfrooshan
Mobile Marketing Daily - Friday, April 13, 2012
Barnes & Noble Glowing E-Reader Aims To Save Marriages by Steve Smith
Mobile Video To Reach A Third Of Consumers By 2016 by Steve Smith
Mobile Key To Google Ad Strategies by Laurie Sullivan
Readers Respond To Newspapers' Digital Ads by Erik Sass
Q&A: Samsung's Ralph Santana On Olympic Genome by Aaron Baar
Microsoft Research Thinks Wearable Technology by Laurie Sullivan
Mobile TV Users Lament Lack Of Ad Variety by Phyllis Fine
Conde Nast Buys ZipList, Digital Recipe Service by Phyllis Fine
LoveThis App Puts Friends' Recommendations In One Place by Nina Lentini
Google Currents Launches In UK by Nina Lentini
We Have Met The People Meter, And It Is Us: Mobile Apps Change The Data Game Commentary by Steve Smith
Google+ Sweet Spot Is... Mobile? Commentary by Erik Sass
Mobile Marketing Daily - Thursday, April 12, 2012
Let Your Fingertips Do The Shopping: iPad T-Commerce Up Sharply by Steve Smith
Short Code Provider SumoText Acquires g8wave Mobile From Phoenix Media by Steve Smith
Who's On Second? Data Shows Half Of Mobile Device Time Spent With TV by Joe Mandese
iPad Gives Apple Lead In Tablet-TV Push by Mark Walsh
Emerging Techs Could Influence Google's Earnings Report by Laurie Sullivan
TV Now Viewed Cross-Platform by Wayne Friedman
Peecho Turns Digital Mags Into Print by Erik Sass
Punch! Debuts Pop Culture App
Hearst's New 'Good Ideas' Designed For Tablet, Print by Nina Lentini
Adfonic launches integrated mobile video advertising by editor
Whither the Podcast? In Defense of Digital Media's Great Creation Commentary by Steve Smith
Apple, Publishers Sued For Conspiring To End Amazon's $9.99 Pricing Commentary by Wendy Davis
Mobile Marketing Daily - Wednesday, April 11, 2012
Excelsior! Augmented: Marvel's AR Comics Show Promise Of Enhanced Print by Steve Smith
Amazon Adds In-App Purchasing by Steve Smith
Time Out New York Adds iPhone and iPad Apps by Mark Walsh
Multiscreen Viewing Up, Ad Reception Mixed by Wayne Friedman
Tablet Sales To Double In 2012, iPad Still Dominant by Mark Walsh
Betapond Combines Retail DOOH, Mobile Facebook by Erik Sass
Does Facebook/Instagram Spell Bubble? by Gavin O'Malley
Glitch Hits Lumia 900 by Gavin O'Malley
Apple, Macmillan Challenge Justice Dept's Charges by Gavin O'Malley
Mobile Marketing Becomes a Hotspot for Hiring by editor
What we mean by "mobile" by editor
The Shopping Cart Conundrum Commentary by Michael Darnaud
Moving To The Next Stage Of Smart Mobile Adoption Commentary by Chuck Martin
The Bubble Is Back -- Or Is It? Commentary by Cory Treffiletti
The IPad Agency: 5 Ways To Make Marketing Greener From The Inside Out Commentary by Elyse Levine
Mobile Marketing Daily - Tuesday, April 10, 2012
GNC Pumps Up Its App Strategy by Steve Smith
Verve Wireless Nabs comScore CTO Nicotra, Claims 90M Local Mobile Uniques by Steve Smith
Instagram Deal Sharpens Facebook's Mobile Focus by Mark Walsh
Online Ad Spend Rings Up $85 Bil, Mobile Web Aids Rise by Gavin O'Malley
Pay-Per-Call Ad Tracking 348% Growth Attributed To Mobile, Local by Laurie Sullivan
Troy-Bilt Goes Multi-Screen With Shazam by Karl Greenberg
ESPN Outreach Site Adds Podcasts by David Goetzl
Nokia, Microsoft Take On iPhone
Industry Tackles Smartphone Security by Gavin O'Malley
What we mean by "mobile" by editor
There's An App for That - But At What Cost? Commentary by Allison Fitzpatrick
Mobile Video Traffic to Exceed PC Traffic by 2015; Vendors Race to Optimize Mobile Video Ads Commentary by Daisy Whitney
Mobile Relationship Management: Advancing Consumers through the Customer Journey Commentary by Jack Philbin
Mobile Phone, Tablet Users Gravitate Toward Product Videos, Study Finds Commentary by Daisy Whitney
Playing Outside The App: Cellufun Gets Tylted Commentary by Steve Smith
Search Investments Rise On Mobile, Voice, Gesture Commentary by Laurie Sullivan
Mobile Marketing Daily - Monday, April 9, 2012
One-Handed Shopping: Mobile Users Texting The Brands by Steve Smith
Report: Google Tablet Coming In July by Steve Smith
Marketers Increase Search Budgets, Mobile Gets Uptick by Laurie Sullivan
Advertisers Recycle Print Ads For Tablets by Mark Walsh
Augme Files Patent Suit Against Newly IPO-ed Millennial
Hipmunk Trip Adviser Considers Schedules by Laurie Sullivan
Microsoft Shells Out For Strong Apps by Gavin O'Malley
Marketers face confusion over growing mobile tracking options by editor
All the World's A Screen: What's Your Number? Commentary by Sarah Mahoney
Mobile Phone, Tablet Users Gravitate Toward Product Videos, Study Finds Commentary by Daisy Whitney
Mobile Marketing Daily - Friday, April 6, 2012
When Art Mattered: Second Screening An American Moment by Steve Smith
Capturing The Distracted TV Viewer: Most Of Us Watching Another Screen by Steve Smith
Pandora Hits 1 Billion Listening Hours, Revs Lag by Mark Walsh
U.S. Tablet, TV Usage Spikes by Wayne Friedman
Opera Unveils Tools To Track Intent, Mobile Apps by Laurie Sullivan
Google, DudaMobile Mobilize Free Web Sites by Laurie Sullivan
Gens X, Y Reshape Online, Mobile Shopping by Sarah Mahoney
Video Apps Thriving With Facebook Timeline by Gavin O'Malley
Second-Screen Use Booming by Phyllis Fine
Proximity-Based Mobile Advertising - Interview with iSign CEO, Alex Romanov by editor
Mobile Marketing Daily - Thursday, April 5, 2012
Nielsen: Second Screening Is A Worldwide TV Habit by Steve Smith
Zite Launches Publisher Program by Mark Walsh
Amazon, Not Apple, Tops List Of Genius by Sarah Mahoney
Former RAB Chief Joins Marketron by Erik Sass
Major Publishers Launch 'Unlimited' Digital Newsstand by Erik Sass
Digital Books Gaining Ground by Mark Walsh
Instagram A Hit On Android by Gavin O'Malley
Mobile Paid-Search Pitfalls And Benefits by Laurie Sullivan
Shops, Restaurants Vie For Mobile Customers Via Wi-fi by Nina Lentini
The Right Tickler At The Right Place At The Right Time Commentary by Steve Smith
Skout Gets $22 Million for Mobile Flirting Platform Commentary by Erik Sass
Mobile Marketing Daily - Wednesday, April 4, 2012
Dreaming A Dream Kitchen: Jenn-Air App Lets You See How It Fits by Steve Smith
Samsung to Open Mobile Ad Exchange by Steve Smith
comScore: Android Captures Majority Share of Smartphone Platforms by Steve Smith
Google Finds Channel Attribution Useful, But Misunderstood by Laurie Sullivan
Comedy Sites, Apps Increase Video Time by Gavin O'Malley
Online Radio Moving Up The Charts by Mark Walsh
TRUSTe Unveils Mobile Targeting, Opt-Out Tool by Wendy Davis
ACTV8 Powers Fox Show Apps by David Goetzl
Bosses Grouse About Workers Tweeting Day Away by Nina Lentini
McLuhan Was 20% Right Commentary by Mike Bloxham
A China Approach To Targeted Mobile Marketing Commentary by Chuck Martin
Mobile Complicating Path To Conversion Commentary by Laurie Sullivan
Mobile Marketing Daily - Tuesday, April 3, 2012
PayPal Wants To Pump Your Gas, Too by Steve Smith
New Mobile Banner Puts Retailer Inventory In The Ad by Steve Smith
Mobile Paid-Search Budgets Up, Marketers Adapt To Medium by Laurie Sullivan
Briabe Rolls Out Twitter-Based Mobile Marketing Tool by Mark Walsh
MPA Suggests Guidelines For Tablet Circ Reporting by Erik Sass
Jumptap Rolls Out New Political Ad Options by Mark Walsh
Apple TV Could Struggle With Content, Ads by David Goetzl
Nokia Trashes Competitors As 'Beta' by Gavin O'Malley
Google Plays Defense With Android by Gavin O'Malley
Google Buys Payment Startup TxVia by Gavin O'Malley
The Trouble With Tablets by Gavin O'Malley
How to brand a mobile campaign by editor
Retina Scanning My iPad Commentary by Steve Smith
Unhealthy Habit: Why Haven't You Optimized Your Mobile Experience Yet? Commentary by Reggie Bradford