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• A Quarter of E-Commerce Could Be Mobile By 2017 by Steve Smith

  Accelerated adoption of smartphones worldwide is intersecting with retailers motivated to engage their customers to move the m-commerce market ahead very quickly in the next few years. ...Read the whole story

• Travel Advertising Rises On Mobile by Mark Walsh

  Travel was the third-largest ad category on Millennial's network through the first quarter in terms of spending, after telecom and finance. It was also the third-fastest-growing segment in the last year -- behind sports and news, with 200% growth. ...Read the whole story

• Weather Channel Lures Political Dollars To Mobile Platform by David Goetzl

  Politicians who find the prevailing winds blowing against them can now turn to the Weather Channel to build support. The channel is joining many other media companies with an aggressive approach to landing political dollars between now and election day. ...Read the whole story

• Yahoo's IntoNow 3.0 Syncs With TV by David Goetzl

  Yahoo is making a bid to be a pacesetter in media companies' burgeoning emphasis on developing second-screen experiences, where TV viewing content is synced in real-time with what's available on a tablet or other device. The company is referring to its renewed effort as IntoNow 3.O, which will have a focus on social media and music. ...Read the whole story

• electronics Celebrities Make Phone Cases Fashionable by Aaron Baar

  This September, Case-Mate, which makes covers for all sorts of electronic devices, will launch an advertising campaign highlighting how matching the right cover for the right occasion is essential in these digital times. ...Read the whole story

• InMobi Buys App Distributor Metaflow Systems by Mark Walsh

  Mobile ad network InMobi on Tuesday announced acquiring Metaflow Solutions, which makes mobile content management software used by developers, publishers and others to streamline the distribution of apps and other content across devices. Terms of the deal were not disclosed. ...Read the whole story

Drowsiness: The Mobile Marketing Opportunity by Steve Smith

If you will give up sleep to swipe just one more Web page on a tablet or finish that TV catch-up on Hulu, then you may be just the person in just the right frame of mind that an advertiser wants. ...More

• Search in A World Of Converged Media by Ryan DeShazer

  I spent a good amount of time over the weekend poring over Altimeter Group's recent report, "The Converged Media Imperative." The research is highly recommended reading if you haven't yet downloaded it yourself. Authors Rebecca Lieb and Jeremiah Owyang unpack their findings over 26 slides, identifying throughout the requirement to connect with audiences through a combination of paid, earned, and owned media. ...More

• Twitter Boots Journalist Who Posted NBC Exec's Contact Info by Wendy Davis

  Twitter has long had a reputation for standing up for users' rights. Last year, the company distinguished itself by going to court to challenge a subpoena for information about account holders who appeared to have ties to Wikileaks. The company also drew praise from digital rights advocates for appealing a court order requiring it to disclose data about Occupy Wall Street protester Malcolm Harris' account. But today, the microblogging site is under fire by free speech advocates. That's because Twitter suspended the account of journalist Guy Adams, the Los Angeles bureau chief for The Independent, who forcefully criticized NBC's decision ...More