MoBlog
If history repeats itself, the arrival of the iPhone 5 this month will trigger a gusher of app downloading and experimentation. This is a good time for marketers to make … Read the whole story
iOS gained back a bit of market share in August, with its share of ad impressions on the mobile network increasing to 34% from … Read the whole story
- COMMENTARY
Days before iOS kicks YouTube off the iPhone deck, Google issues its own much-improved app for the video giant. The more sculpted and personalized … Read the whole story
A recent study by app analytics firm found Instagram has become the second-most-popular app behind Facebook globally. It was the most-downloaded social app in … Read the whole story
- COMMENTARY
With consumer adoption of smartphones continuing to grow at an unprecedented speed, by now most email marketers will agree that optimizing campaigns for mobile … Read the whole story
It can be tough for publishers to reach app subscribers -- particularly when they opt out of "push messaging," and fail to share their … Read the whole story
