Mobile Marketing Daily
Monday, December 10, 2012
  • Square Adds Gift Cards, Taps Passbook App

    Mobile payments start-up Square is getting into the holiday spirit,adding the ability to send digital gift cards through the Square Wallet app. The new ... Read the whole story

  • Did iOS 6 Save Mobile Advertising?

    The Advertising Identifier in iOS 6 now gives marketers the opportunity to build comprehensive, privacy-safe profiles of users on devices. The data is already ... Read the whole story

  • Calif A.G. Says Delta App Violates Privacy Law

    California Attorney General Kamala Harris has sued Delta Air Lines for failing to include a privacy policy in its mobile app. Delta's Web site ... Read the whole story

  • Targeting The App Habit? Avoid Mondays

    Apps are rendering a unique data set for media and marketers. They let us see how intimately and intensely people can engage with our ... Read the whole story

  • Velti, Infinian Team For Mobile Coupons

    Mobile marketing firm Velti is expanding its presence in loyalty marketing through a new partnership with mobile coupon company Infinian Inc. The 2-year-old startup ... Read the whole story

  • Old Navy Goes Social With BuzzFeed

    Old Navy has gotten a lot of attention for its seasonal TV campaign featuring "The Griswolds," but there are some under-the-wire digital happenings aligned ... Read the whole story

  • Simultaneous Digital Users

    According to the latest Nielsen Cross-Platform Report, Americans spent more than 34 hours per week in front of a TV set in Q2, 2012, ... Read the whole story

  • Email Consumption Soars On Mobile

    There is ample research about emails increasingly being opened on mobile devices. That brings challenges for marketers in ensuring email optimization for the platform, ... Read the whole story