eBay finds that ads in its apps don't deliver enough revenue to compensate for the hit they deliver to the overall user experience. Read the whole story
Mobile gaming and pharmaceutical ads may seem an unlikely combination, but new data from Jumptap shows that pharma ads running in games on its … Read the whole story
Android tablet owners longing for their own Flipboard app got their wish today, as the company has released a version of the popular social … Read the whole story
Continuing to break records, domestic online ad revenues reached $9.26 billion in the third quarter of the year, according to the Interactive Advertising Bureau … Read the whole story
"A lot of the things that started as belt tightening in the early part of the recession have become habits. Just as K-cups have … Read the whole story
Internet and mobile data will drive ad targeting for Verizon Wireless, though many brand marketers aren't ready to tackle the mounds of data generated … Read the whole story
While the mobile Web became increasingly important in 2012, the four-year-old maturing market for apps showed no signs of decline. Read the whole story