The FCC is considering dropping the ban on cell phone calling and cellular broadband in-flight. Here is one case where we might welcome marketers in the space -- if they … Read the whole story
The vast majority of smartphone owners use their devices to shop, but they're more likely to turn to retailers' mobile Web sites than their … Read the whole story
Now more than ever before, marketers need to think holistically to take advantage of all of the opportunities that mobile provides. Do you actually … Read the whole story
Continuing its drive to own the social TV space, Twitter on Wednesday announced a new feature that allows networks and brands to promote tweets … Read the whole story
Getting shoppers to touch your product in a store gets you that much closer to the cart. For a new, lighter brand of cat … Read the whole story
Online radio service Pandora on Thursday reported a 50% gain in revenue in its fiscal third quarter, with mobile advertising breaking $100 million for … Read the whole story
Three disparate pieces of recent news point to some interesting directions in the world of mobile commerce. The digital world of mobile continues to … Read the whole story
Publishers looking for ways to offset losses from the growth in programmatic media buys, which in many cases undercut their business model, are offering … Read the whole story
Almost daily, senior executives at traditional media companies wonder whether the big promotion is worth the wait. There are fewer openings, and by the … Read the whole story
Marking its second acquisition this fall, social media software provider Livefyre just scooped up Realtidbits -- a provider of enterprise-grade social apps. Financial terms … Read the whole story
For the longest time, the snare-drum clap that launches Bob Dylan's "Like a Rolling Stone" has served as my phone's ring tone. I don't … Read the whole story
The publication surveyed its more-than 58,000 subscribers to rank the carriers in categories such as value, voice, text and 4G reliability. "Pretty much across … Read the whole story