A straw poll of media buyers produced mixed results for Twitter. High costs are driving the perception that the microblog trails Facebook considerably in ROI. Despite obvious differences in who … Read the whole story
While supply will continue to outpace demand, mobile advertising spend will grow from $13 billion last year to $18 billion this year globally, Gartner … Read the whole story
Research shows that about 44 percent of shoppers are using their smartphones while shopping. But while users may say they like browsing more than … Read the whole story
The celebrity-driven and hotly anticipated Beats music subscription service launched on iOS and Google Play this morning. As they enter a cluttered market, the … Read the whole story
The Harris Poll of 2,383 adults wonders if after holiday shopping, or ordering a drink at your favorite coffee shop, you settle the bill … Read the whole story
"We wanted to try to keep the onscreen action relatively low and make sure we're delivering as simple a message as practical," Sprint Chief … Read the whole story
Mobile location capabilities are evolving into presenting what could be an intriguing challenge for retailers. The question is what's more important for consumers: privacy … Read the whole story
Facing growing competition in the online music space, Spotify on Monday announced a new program to allow artists to list merchandise on the site … Read the whole story
Weather has dominated the news over the last few weeks - and a good part of the coverage has involved travel - thousands stuck … Read the whole story
Google claims to have disabled more than 350 million unscrupulous ads, banned more than 270,000 advertisements, blacklisted more than 200,000 publisher pages, removed more … Read the whole story
With Nielsen poised to begin delivering tablet and mobile ratings later this year, the networks now shopping for new half-hour and hour-long shows could … Read the whole story
The redesign of The New York Times' Web site is generating a substantial volume of complaints and criticism along with kudos from users, media … Read the whole story