According to Nielsen, the majority of fitness bands are on the wrists of people who don't need them as much as me and my demo do. Damn meddling kids. This … Read the whole story
Taking another page from Facebook, Twitter is rolling out new ad tools to help marketers and developers drive mobile app installs. They includes the … Read the whole story
Vserv.mobi on Wednesday announced the availability of Search Intent Ads -- or search ad formats -- into its mobile real-time bidding (RTB) exchange. The … Read the whole story
At Wednesday's NADA /J.D. Power-sponsored Automotive Forum, Jim Franchi, division president of media at AutoTrader.com, drew a roadmap for how automakers and dealers can … Read the whole story
Gap, which owns Old Navy, Banana Republic, Piper Lime and Athleta in addition to its flagship Gap chain, highlighted its efforts to bridge digital … Read the whole story
Yahoo CEO Marissa Mayer plans to bring back one of the company's co-founders as a director to help guide the company's turnaround effort. The … Read the whole story
Random iPhone App of the week: To celebrate the Memorial Day launch of The Tull Family Tiger Trail exhibit at the San Diego Zoo … Read the whole story
The expected experience of mobile pre-roll is that a video advertisement will appear immediately before the editorial video content in the same video player. … Read the whole story
Boston-based Brightcove said that French newspaper Le Figaro will be using its Video Cloud online platform for a new mobile version of its online … Read the whole story
The app vs. mobile website discussion continues as consumers await the value provided. Many mobile app users agree to receive push notifications from various … Read the whole story