Get ready for a better reality - and more of it. Mobile-augmented reality is set to soar over the next four years, according to a new forecast from market intelligence … Read the whole story
From location-based ad targeting to programmatic partnerships, Foursquare has recently been busy bulking up its ad operations. Taking a break to focus on user … Read the whole story
I believe advertising has missed the greatest gift we've ever been given: the smartphone. For years it's been my belief that as the time … Read the whole story
Ad company Turn has been hit with a second lawsuit stemming from its use of a controversial "supercookie" tracking technology, which enabled the company … Read the whole story
For the longest time, only a portion of the power of smartphones has been tapped for commerce. There are various reasons for this. Part … Read the whole story
Bon Appetit's new collaboration with IBM, called "Chef Watson," is described as a "cognitive computing app" that helps aspiring epicures to expand their creativity … Read the whole story