According to a music trade report, Apple has shared early subscriber numbers with music executives, and the service may be off to a fast start -- under its free trial … Read the whole story
Raising $8 million, WizRocket plans to grow its prescriptive engagement platform, allowing developers to build one mobile app that supports brands and users. Read the whole story
Paying with an iPhone is growing both by the number of people doing it and how often. But the percentage of people using Apple … Read the whole story
Mobile advertising platform StartApp has announced a 3-D, gyroscope-based ad for mobile app developers. Read the whole story
Customer loyalty has to be earned, and marketers can win this devotion by meeting shoppers' expectations across channels, says new data from AppDynamics, showing … Read the whole story
Mobile engagement platform SITO Mobile announced Friday a partnership with LiveRamp, a provider of data on-boarding services owned by Axciom. Read the whole story
Native advertising technology platform Nativo is joining forces with multiscreen ad firm Flite to help brands align themselves with licensed content from major publishers. … Read the whole story