What took you so long, Tumblr?! Following the lead of Facebook and other social platforms, Tumblr is finally joining the mobile messaging party. Yep, users can now engage in real … Read the whole story
And whatever the season's hot items turn out to be, analyst Sucharita Mulpuru predicts that "blockbuster dominance" will continue to drive sales. "Nearly three-quarters … Read the whole story
One of Twitter's problems is its relative lack of popularity with Millennials. While Millennials make up Twitter's largest group of users, they're still not … Read the whole story
Mobile customer acquisition is getting more expensive, but YouAppi thinks it has a solution to make customer acquisition more cost-effective. These predictions can help … Read the whole story
There's being beaconed and then there's using beacon data for better targeting. The most commonly considered use for beacons is to use their locations … Read the whole story
"When brands are trying to provide some [social] content, they're up against friends and friends-of-friends for attention," Norty Cohen, Moosylvania's CEO, tells "Marketing Daily." … Read the whole story
A new study via marketing firm Influence Central's consumer insights group, gauged the changes via a poll of 1,000 women, including Millennial moms and … Read the whole story