In its latest stab at mass-market relevance, Twitter plans to give regular users the power to make their own Moments. Set for a gradual rollout on Twitter's mobile apps, the … Read the whole story
In a turn of events intended to protect consumers by allowing them to keep searches private, Google has added an "incognito" mode in its … Read the whole story
Marketers are willing to open their pockets and trust Google, Bing, and Yahoo to charge the appropriate cost per click while protecting their brand … Read the whole story
The new YouTube app features a simpler interface and is designed to be offline first -- and to work even when there's little to … Read the whole story
Airlines have been gearing for mobile commerce in a big way and now are awaiting more smartphone activity by consumers. Three out of four … Read the whole story
Amazon maintains its lead over search engines when it comes to consumers deciding where to make that first search for products. A study released … Read the whole story
The Internet of Things involves connecting countless devices of varying type and degrees Available C, ultimately leading to a new marketing environment with consumers … Read the whole story
It's not easy to be a marketer in today's landscape. Industry executives discussed the current state of advertising during Advertising Week 2016. Read the whole story
At an Advertising Week session with industry CEOs there was agreement that the pace of change will only accelerate and companies have to adapt … Read the whole story
Tapad, a provider of cross-device marketing technology, announced a new metric for cross-device marketers it calls Viewable Exposure Time (VET). VET is a metric … Read the whole story
Random iPhone App of the week: Happn, a dating app that lets users interact with people they have crossed paths with in real life, … Read the whole story