It was a year when being big actually meant being better. For most of the nascent history of online advertising, small boutique startups could stand toe-to-toe with the big boys on the media playing field and get their share of the media dollars. But in 2002 the momentum shifted in favor of the established shops. This is reflected in both the winners of MEDIA Magazine’s 2nd Annual Gold, Silver, and Bronze “e” Awards, and the make up of our exclusive top 50 interactive ad agency rankings.