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A Win, a Loss, a Birthday
The story of a dot-comer who turned 30, lost his job and won a car all in the same week. ...Read the whole story
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It's Not Just Advertising, it's Content Integration.
That's the key element of Unilever's new campaign on the Microsoft Network. The Web content is part of a multimedia campaign that includes other online efforts and TV advertising on a variety of MSN properties. ...Read the whole story
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"Seinfeld" Reruns Hit Record Low
Ratings for "Seinfeld" repeats reached another record low as sitcom reruns suffered from the switch to Daylight Savings Time. ...Read the whole story
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Out To Launch
Every week brings a myriad of ad campaign and website launches and it's nearly impossible to keep up with them all. If you missed a few, here are some the major launches of the week that was, and the week that will be. ...Read the whole story
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