Strong Thursday night performances have helped NBC and CBS bolt out of the gate as early leaders of May sweeps. Read the whole story

E-books may never be as popular as hard covers or paperbacks, but they might make a good marketing tool. Read the whole story

SurferNetwork has signed on with MeasureCast to provide third-party audience data for SurferNetwork stations, which it can report to potential advertisers. Read the whole story

The bad news: With a strike by TV writers imminent, and by actors possible as early as July, fresh episodes of scripted dramas and … Read the whole story