Omnicom Group Inc.'s media-buying arm is negotiating a deal with Viacom Inc.'s UPN network that could result in show sponsorships, special cross-promotions and product … Read the whole story

Internet branding is more than a series of branding studies by companies seeking to sell more online advertising. It's actual campaigns going on now … Read the whole story

Every week brings a myriad of ad campaign and website launches and it's nearly impossible to keep up with them all. If you missed … Read the whole story