• Building Ad Supported Media In Russia by Ken Liebeskind

    The Russian-American Media Entrepreneurship Dialogue has support from President Bush and American media groups who are seeking to build a stronger ad supported media in Russia. ...Read the whole story

  • Nissan Unveils Shift In New Advertising Campaign by Paul Gough

    Nissan North America Inc. will launch new advertising this fall with the hopes of building the brand and boosting the fortunes of a product line that includes the reintroduction of the classic Z-series sports car as well as existing and new models. ...Read the whole story

  • Rank Looks At The Big Picture by Frank Saxe

    In June, OMD managing partner Dan Rank played a key role in one of the biggest cross- media deals the industry has seen. OMD and Disney confirmed they had struck a $1.2 billion deal that would give OMD spots on nearly all of Disney’s media products. As the agreement starts to move into action for the fall premiere season, Rank looked back on his deal and other issues in an interview with Media magazine. ...Read the whole story

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