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Walgreens Inks Ad, Content Deal With Tribune
In an effort to build on the trust factor for its brand reputation, the pill-dispensing colossus has announced its newest venture into the health resource realm, “Walgreens Presents RxTV.” ...Read the whole story
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Santa On The Web
Looks like the upcoming holiday season is going to be good for the Internet. The Atlas Institute yesterday revealed the latest results of its second-annual holiday shopping study, according to which online spending is on track for the 2002 holiday season. ...Read the whole story
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CBS Sales Chief Moves To Discovery Networks
Joseph Abruzzese, who has more than three decades in broadcast sales experience, will become president of advertising sales at Discovery Networks. ...Read the whole story
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