MediaPost Publications - Online Media Daily 12/20/2002

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Big Brands Currently Building Interest and Educating with Advergames
by Kate Kaye
When the hottest videogame around is a decidedly mature title like Grand Theft Auto: Vice City, there’s no doubt games have transcended kid’s stuff … Read the whole story
COMMENTARY
How TiVo Will Help the Web
by Brian McAndrews
How about another trend that portends a good 2003 for Internet advertising? As you may know, according to a recent survey, if TiVo has … Read the whole story