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Study: Web Plays Critical Role in Purchase Decisions of Affluent Adults
If you want to reach adults with significant purchasing power, you must deliver your message on the Web. Why? According to a new study by washingtonpost.com and Nielsen//NetRatings, affluent adults rely heavily on the Internet to make and research purchases. ...Read the whole story
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NCAA Partners with CBS, Sportsline on Website
CBS and SportsLine.com will produce and market an official Website for the NCAA highlighting its sports, kicking off next month with the basketball tournaments and continuing year-round. ...Read the whole story
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