The latest findings from Jupiter Research, presented yesterday at the Jupiter Online Media Conference & Expo in New York City reveal that consumer spending on paid content will grow over 30%, from $1.6 billion in 2002 to $2.0 billion in 2003. ...Read the whole story
They're calling it a "new marketing platform designed specifically for cross-channel retailers to cater to today's multi-channel shopper." And it's a huge step up from just coupons. ...Read the whole story
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