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AOL Exec Goes AWOL: Short's Out, Initiative's In
Amid a shakeup in its brand marketing team that leaves a key figure -- Len Short -- out of the decision-making process, AOL has opted to stick with Initiative in the face-off for its $200 million-plus media account. ...Read the whole story
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Q&A: Martin Nisenholtz, CEO, New York Times Digital
The New York Times Digital chief updates MediaDailyNews on all the news that's fit for bits. ...Read the whole story
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Study: Email Newsletters Too Long, Too Frequent
Email study finds consumers are growing more discerning about newsletters popping into their inboxes. They quickly decide which contain need-to-know information and skim articles that are too long. ...Read the whole story
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