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comScore Media Metrix Marks Major Shifts in Web Usage and Site Dominance Since '96
Days of yore: comScore Media Metrix revisits the Web's olden days, comparing the first online audience measurement data from 1996 to today's data. What a short (relatively), strange trip it's been. ...Read the whole story
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Consumers Appear to Appreciate Email Marketing
A nationwide poll has revealed that consumers who received email communication from retailers during the 2003 holiday season responded favorably, but desired more targeted offers and promotions. ...Read the whole story
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