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OPA Study Suggests The Web Plays A Central Role In The Lives Of 18-to-34-Year-Olds
The Online Publishers Association today unveils the first phase of a study examining the behavior of 18-to-34-year-olds on the Internet. The initial wave of research, part of a sophisticated ethnography, indicates that the demo places a lot of trust in the medium. ...Read the whole story
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MSN Offers Hints Of Forthcoming Search Service
Microsoft Corp.'s MSN division offered a few hints about its forthcoming search product at the company's Strategic Account Summit for advertisers and agencies last week. MSN hopes to debut its own search service with a Newsbot, Blogbot, and Answerbot some time in the next 12 months, according to Microsoft president-CEO Steve Ballmer. ...Read the whole story
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InfoSpace Acquires Switchboard.com
The acquisition of Switchboard.com gives InfoSpace a solid toehold in the interactive Yellow Pages market. ...Read the whole story
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