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FTC Tackles Spyware Concerns, Government Urges Haste, Industry Prefers Different Approach
The Federal Trade Commission's workshop on the growing consumer backlash against spyware and adware has sparked more questions than answers. ...Read the whole story
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Web Is Key Part Of 18-34s' Lives; Simultaneous Web Surfing And TV Viewing Patterns Emerge
The elusive 18-34 demographic flocks to the Web for entertainment, fun, humor, and information, according to a new behavioral analysis sponsored by the Online Publishers Association in conjunction with comScore Networks. 'Net media caters to the demo's unpredictable schedules and unsettled lifestyles, and is described as "accessible" and "convenient." ...Read the whole story
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iVillage Wraps Safety Content Snugly in Volvo Brand Blanket
Volvo targets women, teaming up with iVillage on an exclusive content relationship. ...Read the whole story
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