• Women Pack 38 Hours Of Activity Into A 24-Hour Day And Are Big Daytime 'Net Users by Tobi Elkin

  Women are voracious 'Net users, and frequently extend the workday to accommodate their Internet use, according to the findings of a study released today and commissioned by Yahoo! and Publicis Groupe's Starcom MediaVest Group. The study's findings add further proof to the premise that daytime is prime time on the Web, and underscore the reemergence of a women's daytime audience that lives on the Web. ...Read the whole story

• Time Warner Earnings Reflect Slight Improvement For AOL Division by Tobi Elkin

  Aided by its filmed entertainment, cable, and networks units, media giant Time Warner late Wednesday reported first-quarter revenues that rose 9 percent to $10.1 billion, beating Wall Street estimates of $9.5 billion. America Online's subscription revenues rose 1 percent to $21 million, buoyed by positive foreign currency exchange rates at AOL Europe and growth in the AOL for Broadband service. ...Read the whole story

• aQuantive Keeps Shareholders Smiling With First-Quarter Earnings Report by Kate Kaye

  aQuantive posted first-quarter revenues of $22.6 million, up 52 percent over net revenue for the same period a year ago, for its 11th consecutive profitable quarter. ...Read the whole story

• Falk Unveils System That Supports All Rich Media Formats by Ross Fadner

  Falk introduces AdSolution FX, a rich media management system designed to support all rich media formats. The new product also includes a controversial pop-up blocker detection feature, which converts pop-ups to other formats when pop-up blocking software is discovered. ...Read the whole story

• Yahoo! To Advertisers: Online Brand Campaigns Drive Offline Sales by Ross Fadner

  Yahoo! and ACNielsen teamed up on a joint initiative called Consumer Direct to demonstrate how online brand campaigns can drive offline sales. Their message to consumer packaged goods marketers: allocate budgets based on the shift to greater consumption of online media. ...Read the whole story

• TACODA Systems Nabs First Round of Funding
• CNET Wins Four Maggie Awards

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