At last--Google files for its Initial Public Offering, revealing some interesting data and unusual practices. Read the whole story
The Interactive Advertising Bureau outlined guidelines for the use of pop-up and pop-under ad units. The recommended guidelines state that each individual Web user … Read the whole story
Online industry players iVillage, LookSmart, and Modem Media reported earnings late Thursday; a MediaPost roundup follows. Read the whole story
Chuck Moran can pinpoint when Web users are most inclined to buy snack crackers and respond to car lease offers. Moran, manager of market … Read the whole story