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Wireless Use Fuels Mobile Marketing Opportunities
A study by Enpocket, a mobile marketing services company, indicates that consumer usage of wireless text- and picture-messaging features and Internet-surfing is on the upswing; the growing usage of such services is likely to drive mobile marketing opportunities. ...Read the whole story
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West Coast Interactive Group Poised To Make Its Debut At AdTech-San Francisco
The Bay Area is getting recharged in a BIG way as the Bay Area Group launches on May 24 at AdTech in San Francisco. The formation of the interactive industry networking group is one sign that Bay Area online activity is coming back. ...Read the whole story
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In the Trenches With Julie Tsai, Director of Marketing Communications, The Wall Street Journal Online
Julie Tsai, director of marketing communications for Dow Jones & Co.'s Wall Street Journal Online, is a triathlete and a talented manager who is attuned to the details. ...Read the whole story
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