Many consumers with broadband access view the Web as an adjunct to television--a medium that provides detailed information about TV programs, plots and characters, according to a new study commissioned by Yahoo! and Mediaedge:cia. ...Read the whole story
LinkedIn Corporation today is expected to announce the launch of a new business-to-business local search offering, "LinkedIn Services," designed to connect its network of 2.4 million professionals and business owners with in-area service providers like lawyers and accountants. ...Read the whole story
Faced with mounting competition from MP3 players, satellite radio and Internet Webcasts, Infinity Broadcasting on Sunday announced plans to broadcast its FM radio programs to mobile devices in the United States by mid-2006. Infinity said it's working with Hewlett-Packard and Nokia to release the service, called "Visual Radio," which will not only transmit music to cell phones, but also will send album art, concert dates, plus buy-this-album or ring-tone features. ...Read the whole story
Last month, consumers decreased the proportion of time they spent visiting e-commerce and search sites -- by 3.8 percent and 2.2 percent, respectively, from February -- while slightly increasing the proportion of time they spent on content and communications sites -- 1.1 percent and 1 percent, respectively, according to a report released Monday by the Online Publishers Association. ...Read the whole story
One of the world's biggest media buyers Monday revised its outlook for U.S. ad spending upward, especially for two of the newest media: online and cinema advertising. Both of those media are now expected to grow at much higher rates than the overall advertising economy through 2007, and much of their growth will come at the expense of traditional media, especially broadcast TV. ...Read the whole story
Consumers who have recently experienced or are expecting to experience significant changes in their lifestyles display drastically different Web browsing behavior, according to a study released Monday by comScore Media Metrix. ...Read the whole story
When the online ad industry clocked a 30 percent gain in 2004 and the predictions for 2005 were nearly as cheerful, people all around me ... ...More
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