Serving an ad in an editorial environment with NO relationship to the product may seem counterintuitive, but it is becoming hard to ignore. Case … Read the whole story
In another example of a traditional media company snapping up an Internet player, Rupert Murdoch's News Corp. on Monday agreed to buy Intermix Media … Read the whole story
As premium inventory remains in short supply and prices are rising, media buyers find themselves increasingly purchasing impressions at the last minute. More than … Read the whole story
Giving Netizens far and wide the ability to automatically index the growing selection of audio and video content online, search provider Blinkx today is … Read the whole story
The LinkedIn Corporation, which runs the business-to-business networking service for media professionals LinkedIn.com, is expected today to release a third Web-based premium service: a … Read the whole story