Aiming to streamline its ad sales, Microsoft Corp. is launching a new division, Microsoft Digital Advertising Solutions, that will allow marketers to purchase ad … Read the whole story
There was widespread rioting across the Middle East following the Fox announcement that it would produce as many as a dozen films a year … Read the whole story
Although it is clearly the goal of Microsoft, Yahoo and Google to become one-stop shops for advertisers and it is absolutely the goal of … Read the whole story
Yahoo last week stunned Wall Street with the announcement that it was seeing softness in auto and financial services ad sales--yet overall, the Internet … Read the whole story
If people find social sites like MySpace and online role-playing games engrossing now, just wait. By 2020, people will spend more time online in … Read the whole story
Aiming to boost its online properties, Viacom's MTV Networks has agreed to purchase Harmonix, the video game development house responsible for the popular "Guitar … Read the whole story
AOL is replacing its main business units with smaller groups, giving greater autonomy to product managers as the Internet company shifts to an advertising-based … Read the whole story