As video spreads across the Web, the competition to surround it with advertising also grows. No. 2 Internet ad network ValueClick Inc. today unveils … Read the whole story
Shoppers are all geared up to make this a merry holiday season for online retailers. If only those online retailers were ready for the … Read the whole story
PARK CITY, UTAH--E-mail marketing is losing ground. That's largely a result of overly aggressive anti-spam efforts that have effectively blocked legitimate marketing emails, according … Read the whole story
Yahoo's top sports and programming executive, David Katz, quietly left the company last week, a Yahoo spokesman confirmed. And in an unrelated blow, Yahoo … Read the whole story
Advertisers--especially smaller firms--are avoiding video-sharing sites like YouTube, Bolt and MySpace because they're afraid of being associated with the copyrighted clips found on such … Read the whole story
PARK CITY, UTAH--E-mail marketing isn't a one-size-fits-all proposition. Different brands often require different strategies. Some brands warrant weekly emails to customers, others do better … Read the whole story
Aiming to make its syndication service easier for publishers to use, Pluck today will add several new features to the tool. Among the new … Read the whole story