Apple's new video iPod/cell phone combo could well transform the nascent mobile advertising field, marketing executives said Tuesday. "Apple has definitely sparked a revolution … Read the whole story
Yahoo Tuesday confirmed rumors that it has acquired MyBlogLog, a fast-growing social networking site that lets blog readers connect with each other. The move … Read the whole story
Following a turbulent year for the full service agency, Agency.com announced two key hires on Tuesday. The Omnicom unit has hired Philippe Guegan as … Read the whole story
U.S. mobile ad spending will grow to $4.8 billion in 2011 from $421 million in 2006, or to 12% from 2.6% of overall U.S. … Read the whole story
Microsoft has named Cory Van Arsdale CEO of Massive Incorporated, the in-game ad network that the software giant purchased last April. Former CEO Mitch … Read the whole story