• WPP May Buy 24/7 Real Media: What's It Mean? by Gavin O'Malley

  Analysts don't quite know what to make of reports that WPP is pursuing online ad company 24/7 Real Media in the wake of Google's agreement to buy online ad giant DoubleClick. Said JEGI's David Clark: It would mean WPP breaking out of its agency role into an operator's role representing clients' campaigns. Estimated price: Easily upwards of $600 million. ...Read the whole story

• Cingular Plays With Widgets by Tameka Kee

  Cingular has partnered with Freewebs to launch a campaign combining ringtones, widgets, and user-generated video. Building on the original Cingular Sounds, the effort focuses on connecting users to their favorite music artists. ...Read the whole story

• Quantcast Offers Alternative To Panel Web Measurement by Laurie Petersen

  In the wake of the Interactive Advertising Bureau's call for an audit of panel-based Web measurement firms, a San Francisco-based startup named Quantcast is raising its hand as the first open Internet ratings site claiming direct audience measurement and total transparency. ...Read the whole story

• PointRoll Introduces MovieConnect by Tobi Elkin

  PointRoll introduced a new tool called MovieConnect, which is designed to enable studios to text-message local movie showtimes within a rich media unit directly to mobile phones and devices. ...Read the whole story

• Video Search Engine Blinkx Going Public With Autonomy by Gavin O'Malley

  Blinkx, the video search startup long rumored to be an acquisition target, is going public with the help of a British provider of search tools named Autonomy. ...Read the whole story

• JetBlue Partners With Going.com For San Francisco Expansion by Tameka Kee

  In an effort to generate buzz for its new service to San Francisco, JetBlue Airways has partnered with localized search network Going.com--sponsoring a three-city rock tour, among other events. ...Read the whole story

• We're Still Taking Rising Online Media Star Nominees
• Billboard Channel To Launch On Veoh
• TMP Directional Marketing Awarded $25M In New Billings
• MySpace Teams With Burnett On Presidential Reality Show

Recent Most Read Stories

• Google Plans To Transition Brands Into Content-Driven Advertising
• Mobile Ad Results In Line With Rich Media
• Google Revamps AdMob Network
• USA Network Embraces Multiplatform, 2-Screen Engagement
• Choosing Sides: VivaKi Backs comScore; ABC Throws In With Nielsen
• Mozilla Puts Cookie-Blocking On Hold
• Cox-Backed, Skyword Raises $6.7 Million To Enhance Content Creation
• Ford, Jeep, Chevy Top Digital Auto Brands
• The Bid Management Tools Arms Race
• Yahoo Adds Tweets To News Feed

Previous Issues

• Friday, May 17, 2013
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• Wednesday, May 15, 2013
• Tuesday, May 14, 2013
• Monday, May 13, 2013
• Friday, May 10, 2013
• Thursday, May 9, 2013
• Wednesday, May 8, 2013
• Tuesday, May 7, 2013
• Monday, May 6, 2013
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