Yahoo's imminent acquisition of the BlueLithium ad network for $300 million comes at the midway mark of CEO Jerry Yang's 100-day strategic planning period, … Read the whole story
Internet ratings giant NetRatings has a somewhat lighter senior management team following the departure of finance chief Todd Sloan, who has joined online video … Read the whole story
A panel of online DTC pharma advertising experts share their thoughts, viewpoints and experience working on the frontlines of DTC online advertising. Read the whole story
Online video technology company VideoEgg has secured another $15 million in funding led by Focus Ventures. WPP, August Capital, and Maveron also contributed to … Read the whole story
Washingtonpost.com's politics division, with its eye on a younger, social networking-savvy audience, has unveiled its "Issue Coverage Tracker," a widget that gives users an … Read the whole story
MTV's 24-hour college network mtvU and Cisco have set out to engage young consumers through their computers and mobile devices. The pair this week … Read the whole story
Gray Television has signed a one-year agreement to run Pixsy's video search engine technology on 30 of its TV station Web sites. The technology … Read the whole story