• social media I Want My Flux: MTVN Acquires Social Project by Gavin O'Malley

    Further solidifying its social media strategy, MTV Networks on Monday announced the acquisition of Social Project, its partner of the past two years in the building and deployment of social media aggregator Flux.com. "Our mantra with this is being open, flat, and connected," said Mika Salmi, president of global digital media for MTVN. "And Flux is the linchpin for our social networking strategy." ...Read the whole story

  • search Yahoo To Form Digital Advisory Council by Mark Walsh

    Yahoo on Monday announced formation of a Digital Advisory Council made up of agency and advertising partners that it said will work together "to explore the continued evolution of digital media and online advertising." More to the point, the effort is aimed at helping smooth adoption of Yahoo's forthcoming display ad system and acceptance of its controversial search ad partnership with Google. ...Read the whole story

  • mobile Microsoft Partners With CNBC On Mobile Ads by Mark Walsh

    Microsoft will be the exclusive third-party display ad provider for the mobile Web site of CNBC, the companies announced Monday. The deal expands an online ad agreement Microsoft and the cable network reached last December and marks the software giant's first mobile ad syndication deal in the U.S. ...Read the whole story

  • Net Neutrality Advocates Question Comcast Traffic Plan by Wendy Davis

    Net neutrality advocates said Monday that Comcast's newly announced methods for traffic management pose significant questions and are calling on the Federal Communications Commission to scrutinize the company. One question posed by Public Knowledge is why Comcast still intends to impose bandwidth caps if it is managing congestion by slowing traffic nearly contemporaneously with high usage. ...Read the whole story

  • Goodman Leaves Exponential For 1020 Placecast by Tameka Kee

    Alistair Goodman has been named CEO of 1020 Placecast, an ad network focused on location targeting. Goodman, who most recently served as vice president of strategic marketing for Exponential Interactive (parent company of Tribal Fusion), joined the company earlier this month. ...Read the whole story

  • Digital Rights Advocates: Law Firm Out Of Order by Wendy Davis

    The law firm Jones Day is "abusing" its trademark in an attempt to squelch a Web publisher's legitimate news articles, digital rights groups said in court papers filed in the case. In a brief filed in federal district court, the Electronic Frontier Foundation, Public Citizen, Public Knowledge and the Citizen Media Law Project argue that Jones Day's lawsuit against the real estate BlockShopper.com should be dismissed. ...Read the whole story

  • video Comcast, Mixpo Partner to Help SMBs Tap Online Video by Tameka Kee

    Comcast Spotlight and Mixpo have partnered to make it easier for small and medium businesses (SMBs) to create online video ads. SMBs that have created TV spots with Comcast Spotlight (the ad sales division of Comcast) can repurpose them for the Web through Mixpo's online video platform, complete with unique landing pages and detailed performance reporting. ...Read the whole story

  • OMMA Unveils '08 Winners by The Editor

    OMMA magazine has announced the winners of the 2008 Awards. Thank you to all who entered and those who voted in the Members' Voice Awa ... ...More

Say 'No Thanks' To Thank You Clicks by Ken Miller

Recently, Seth Godin suggested that readers who like the content of a site should click on an ad, hosted by that site, to show their ... ...More

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