Yahoo Tuesday will report first-quarter earnings, providing the first glimpse of the embattled Web portal's progress under CEO Carol Bartz, who replaced Jerry Yang … Read the whole story
To date, retargeting has typically been sold to advertisers as part of a package. Networks create an advertising menu for an advertiser Read the whole story
Last November, Publicis' VivaKi unit brought together top online video suppliers (AOL, Broadband Enterprises, CBS, Discovery, Hulu, Microsoft and Yahoo), along with a half … Read the whole story
G5 Search Marketing is launching a social media tool in its Local Marketing Platform. The move aims to change local advertising by making the … Read the whole story
News Corp. brethren Fox News and MySpace on Monday co-launched a citizen journalism platform named uReport through which MySpace members can upload photos and … Read the whole story
Publishers Clearing House has formally launched an online ad network made up of six Web properties anchored by its flagship PCH.com site. The PCH … Read the whole story
Healthline Networks Tuesday unveils two search applications that tap semantic search to let consumers find treatments and doctors based on conditions, symptoms, price and … Read the whole story
Digg will begin selling premium ad inventory on the social news site directly July 1, taking over that role from ad partner Microsoft. Under … Read the whole story