Publicis' Starcom MediaVest Group has once again reorganized its media services practice, and added yet another brand identity, and is claiming it has a … Read the whole story
The search industry sits on the cusp of many innovations. The latest: the computational knowledge engine WolframAlpha expected to launch within a week. It's … Read the whole story
OMMA magazine is looking for the best and the brightest for its 2009 Rising Stars issue. We know you've got a hiring freeze, so … Read the whole story
Medialets is among a bevy of startups banking on the growth of advertising tied to iPhone and other mobile applications. The New York-based company … Read the whole story
A former college football star has sued Electronic Arts and the NCAA for allegedly misappropriating his likeness in video games that simulate college games. … Read the whole story
Google has released findings from a study that points to new mobile search patterns linked to Apple's iPhone and smart phones running Android. The … Read the whole story
With marketers caught up in the iPhone app frenzy, a new report aims to help companies take a step back and soberly assess whether … Read the whole story
NBC Digital Networks has tapped High Gear Media, a publisher of automotive digital media, to develop original content for its online properties, Online Media … Read the whole story
Aiming for better scalability and measurability for video ads online, ad network ShortTail Media has partnered with WPP's Schematic and video measurement firm Visible … Read the whole story